• Cryotherapy Austin Blog

Cryotherapy Wellness Market Continuing to Grow

Cryo Body Works Cryotherapy Supercharged Wellness Med Spa in Austin Texas began innovating and evolving the wellness market well before many large franchises stepped into the arena back in 2013. At the time it was a bit of an unknown as to how well it would be received although it was clearly needed with health being a critical issue for America. Forty two percent of Americans are obese according to the CDC (1) and it hasn't really improved over the last decade. We are increasingly in need of ways to improve our wellness especially given the recent pandemic. Many people became more unhealthy in fact. Lifestyle plays a big factor but also the awareness of what emerging wellness technology options are available is a challenge. People need to be educated about what is out there and even though cryotherapy was developed in 1979, we still have work to do to bring it further into the forefront as is deserved and needed. Austin Texas was a perfect testing ground for cryotherapy and launching Cryo Body Works because its demographics were shifted more towards active lifestyles and relatively forward thinking with regard to health. Since opening there was a natural complementing fit for various health technologies as a med spa in Austin to provide cryotherapy, cold plunges, ice baths, infrared saunas, red light therapy, infrared laser therapy, hyperbaric oxygen therapy, electromagnetic field therapy, vitamin injections, localized cryotherapy, cryo, body contouring, facials, compression therapy, ozone, and much more. With this arsenal of wellness services Cryo Body Works and its Medical Directors have been able to successfully address a vast array of health challenges using advanced treatment protocols.


So what factors are driving growth in the cryotherapy industry?


"According to a report published by Allied Market Research, the global cryotherapy market generated $213 million in 2020 and is expected to reach $392 million by 2030, growing at a CAGR of 7.5% from 2021 to 2030. The report in -provide in-depth analysis. of market development. capabilities, key segments, key investment portfolios, landscape, value chain and competitive landscape."


What are the key trends in the Cryotherapy Market report? "The key trends in the Cryotherapy Market are increase in prevalence of chronic disease along with rise in elderly population are the key factors driving the market growth." (2)

Another factor that has always played a role is top athletes and celebrities such as Formula One 8 time world champion Lewis Hamilton, Mark Wahlberg, and many others praising cryotherapy for its benefits. Cryo Body Works Cryotherapy in Austin is no stranger to celebrities coming to experience the Med Spa, from the likes of Justin Theroux, Jeremy Piven, and many more. When it comes to taking care of themselves they know what works and are committed to giving themselves the best. (3) (4)


The Health Benefits of Cryotherapy


According to One Green Planet we can attest to their report on the amazing cryotherapy benefits.

"Through cryotherapy, we can take advantage of our body’s tendency to adapt to harsher conditions. As a result, our bodies can become more resistant to stress.

Dutch extreme athlete Wim Hof is living proof of this method. He has “climbed Mount Kilimanjaro in shorts, ran a half marathon above the Arctic Circle barefoot, and stood in a container while covered with ice cubes for more than 112 minutes.” He uses the cold as an opportunity to improve his physical health. A 2018 study showed that “the method activated regions in the brain responsible for pain suppression, which could lead to a potential role for the Wim Hof Method as an endogenous painkiller.”

Some experts believe that cold temperatures can help our bodies become more resistant to stress, and in some cases, might offset depression and improve metabolism and circulation! This is possible because the cold increases endorphins and provides a sort of gentle electroshock therapy to your body’s system!

Other Benefits Include:

  • Pain relief

  • Muscle healing

  • Weight loss

  • Reduced inflammation

  • Eases Migraines

  • Helps treat mood disorders

  • Reduces arthritis

  • Helps prevent dementia and Alzheimer’s

Takeaway

It may seem strange stepping into a cold tank, but after some getting used to it and working your way up, it will become easier in no time! You can start by trying 1 minute and slowly increases the amount of time in the tank to a maximum of 5 minutes. Once you get the hang of it, this can be used as a treatment to invigorate and enhance your overall well-being, and it is worth incorporating into a regular health routine!" (5)



If you still have questions or are you curious enough to book your first appointment? Give us a call or stop in anytime we’re open (hours and location are posted below) and our friendly, well-informed staff can answer your questions and advise you on making your first appointment. You can also email us at: info@cryobodyworks.com



We look forward to helping you!


Cryo Body Works


(512) 522 0221


3501 Hyridge Dr


Austin, TX 78759


Mon - Fri 10AM – 7PM


Sat 11AM - 5PM


Sun 12PM - 4PM


Sources



1) https://www.cdc.gov/obesity/data/adult.html


2) https://www.medgadget.com/2022/10/cryotherapy-market-industry-analysis-by-top-leading-player-key-regions-future-demand-and-forecast-up-to-2030-amr.html


3) https://www.eatthis.com/mark-wahlberg-fitness-habits/


4) https://www.thesun.co.uk/sport/19281901/lewis-hamilton-dances-f1-cryotherapy/


5) https://www.onegreenplanet.org/natural-health/the-health-benefits-of-cryotherapy/




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